In Manipuri culture, "Eteima" is a respectful term for an elder brother's wife. These stories are a sub-genre of local digital "pulp fiction" that has gained a following on social media. However, because they often push the boundaries of platform policies, pages and groups hosting them are frequently deleted or moved.
While they are works of fiction, they often play on the social vulnerabilities and perceived desires of characters in specific life situations, like widowhood ( Lukhrabi ).
: Facebook generally prohibits "Regionally Restricted" or sexually explicit language and imagery.