Social media news = Speed + Accuracy + Unique angle.
Why do people share content? For decades, we relied on Jonah Berger’s STEPPS (Social Currency, Triggers, Emotion, Public, Practical Value, Stories). These still hold, but the hierarchy has changed for mallu mms leaked extra quality
At the intersection of and real-time social news is where the magic happens. Social media news = Speed + Accuracy + Unique angle
The next wave of viral news won't be the loudest. It will be the smartest. Be the signal in the noise. Stories). These still hold